Posted in Content Strategy

Content Analysis: is a charity that raises awareness and funds to homeless youth. Using the software Screaming Frog SEO Spider, I was able to discover a lot more into the site itself. I already knew what the charity was as I had participated in the charity at my high school for a couple of years. Instead of trying to learn more about charity , it was time to learn more about the site and its meta data.

The most interesting that I found in my research is the percentage of images per page that Covenant House has. Over 99% of the pages have images on them. When compared to a similar site like, Covenant House has 85% more images per page. This isn’t the stereotypical meta data information, but pictures add such a huge element to a website, and I think Covenant House does a great job at balancing the images with the writing.

To see the full content analysis click below:

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